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 Preferred Partner Program


The ARDEX Preferred Partner Program strengthens relationships between ARDEX and its distributors and installers whose vision, mission and standards of quality match the integrity of the ARDEX brand.

 ARDEX Preferred Partners enter an exclusive agreement designed to drive demand, diversify offerings and grow new business. The focus is on strategic sales, marketing support, intensive training and promotional activities that are specifically designed to increase business, profitability and to create a distinct competitive advantage in the marketplace.

ARDEX Preferred Partners adhere to the same business vision and mission as ARDEX Americas, which recognizes the value of delivering best-in-class products, providing outstanding customer service and conducting business with solid, strategic and ethical business principles. ARDEX Preferred Partners provide insight on new product development and provide feedback on various business strategies through clearly established open channels of communication.

ARDEX Choice Contractors™ - ARDEX Choice Contractors are ARDEX factory trained professionals with extensive experience who specialize in the application of ARDEX Americas and W.W. HENRY high-performance products and installation systems. They are committed to maintaining the same level of excellence, quality and service associated with ARDEX Americas. Choice Contractors are backed by industry best, comprehensive, even extended warranties. Choice Contractors receive priority technical support and training from ARDEX.

ARDEX Choice Distributors™ - ARDEX Choice Distributors provide product distribution to commercial and residential developers, contractors and installers. These partners represent the full line of ARDEX and W.W. HENRY products. Choice Distributors earn priority support from ARDEX to ensure complete customer satisfaction.