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Built by You, Backed by ARDEX™

ARDEX Americas announced a new customer campaign earlier this year, “Built by You, Backed by ARDEX”, which incorporates elements from all segments of the business. The campaign draws inspiration from installers, contractors, designers and architects. It recognizes the commitment each has to the pursuit of excellence in their trade.

ARDEX is proud to back tradesmen and tradeswomen with a commitment to manufacturing exceptional products and systems. By expanding training opportunities, and standing behind product and system warranties, ARDEX places their customer at the forefront of their efforts.

“We’re excited to recognize our installers,” said Ben Mack, U.S. General Manager Sales and Marketing of ARDEX Americas. “Their remarkable dedication to installations that will stand the test of decades inspired us to launch this new campaign.”

“Built by You” is customer-centric and details the ways ARDEX is focused on meeting the needs of everyone, including contractors, business owners, architects and distributors. ARDEX is proud to back its customers with exceptional products for flooring, tiling and concrete applications, and support through project recommendations, industry-best warranties and timely, responsive training opportunities.

For more about “Built by You”, please visit the campaign landing page:  https://www.ardexamericas.com/built-by-you/

About ARDEX, A Leading Solution and Service Provider of Innovative Building Systems:
Recognized by installation experts, ARDEX is a global leader in the development, manufacture and distribution of high-performance specialty building products for all aspects of substrate preparation, floor covering, tile and stone installation systems and architectural concrete systems for commercial and residential applications. A family owned company, the ARDEX Group leads through local customer interaction striving for excellence in all that we do. For more information on ARDEX Americas, please http://www.ardexamericas.com or call 1-888-512-7339.

The ARDEX Rapid Flooring Installation System

This year has brought many changes to the construction industry, and everyone who is involved with it. More than ever, installers need to respond to changing demands fast. At the same time, they need reliable, high quality products that get the job done right, the first time. ARDEX offers complete product systems, to help installers do their best work, at a pace that will keep installations on the fast track.

One recent addition to the ARDEX portfolio is the Rapid Flooring Installation System, which is the fastest system on the market, letting our customers install the finished floor in less than 3 hours! The system consists of three products, the primer ARDEX P 4TM, ARDEX K 40TM RAPID self-leveling underlayment and finally the roll-apply adhesive HENRY® 647 PlumPro.

ARDEX P 4 is a pre-mixed, multipurpose primer that can be used with ARDEX Tile & Stone products as well as most ARDEX Underlayments. It dries in as little as 30 minutes and has a white color to clearly identify primed areas and achieve optimal results.

The rapid, high flow self-leveling underlayment ARDEX K 40 RAPID can be used to level and smooth interior concrete, terrazzo, ceramic and quarry tile, epoxy coating systems and non-water-soluble adhesive residue on concrete. It levels from 1/8” (3 mm) up to 1” (24 mm) thick and it’s rapid dry technology lets you install flooring after only two hours.

The last step in the system is the HENRY 647 PlumPro Fast-Track, Roll-Apply Vinyl Flooring Adhesive. It’s moisture resistant up to 99% RH and dry-to-the-touch in just minutes.

The complete system solution from ARDEX is both, reliable and fast! For more information on the system, or the complete ARDEX product line-up, visit our website at www.ardexamericas.com.

 

 

 

Introducing the Next Wave of HENRY® Flooring Adhesives: Building on Legendary Performance

Aliquippa, PA (April 26, 2018) – The W.W. Henry Company announced four new products today, the largest new product launch since the company was purchased by ARDEX Americas in 2001. Since 1933 the HENRY® brand has represented innovative, high-performance flooring adhesives and substrate preparation products, and this new line of products delivers on that tradition.

HENRY® 647 PlumPro™ Fast-Track, Roll-Apply Vinyl Adhesive is moisture resistant up to 95% RH and pressure-sensitive in just minutes. It can open to traffic immediately, and has an 8-hour working time. It’s unique, purple color is easy to see and allows the installer to achieve even coverage during application. Approved for use on all substrates, HENRY 647 can be used with commercial and residential installation of LVT and LVP, and fiberglass-encapsulated sheet vinyl.

Ed Masilunas, HENRY Business Manager, said, “HENRY 647 PlumPro was engineered for today’s demanding world of fast-track installations and remodels. Using HENRY 647, installers can install flooring minutes after application, flooring can be immediately opened to traffic and property owners can access the space as soon as the installer cleans up their tools.”

HENRY® 695 High RH Vinyl Flooring Adhesive is a pressure-sensitive or wet-set adhesive for the installation of LVT, LVP and vinyl-backed sheet flooring. It is moisture resistant up to 95% RH and has a 4-hour working time. Its versatility and overall performance make it suitable for all formats and sizes of vinyl-backed flooring.

HENRY® 422 Fortify Wet-set vinyl-backed flooring adhesive is a premium, high-strength adhesive for the permanent installation of vinyl-backed flooring. It is synthetic fiber-reinforced and is engineered to reduce LVT and LVP slippage during install.

HENRY 647 PlumPro, HENRY 695 and HENRY 422 Fortify are all elgible for HENRY’s Best 10-Year warranty and ARDEX Americas SystemOne warranty, when used in conjuction with select ARDEX substrate preparation products.

HENRY® 170 ‘The General’ Carpet Adhesive is a multipurpose adhesive designed for the installation fo commercial carpet in light traffic areas. It has extremely quick webbing and leg development, and installs Action Bac® and other common carpet backings, as well as felt-back sheet vinyl.

Masilunas added, “We’re thrilled to offer these four new innovative products – each of which has been designed to add new features and benefits to our existing adhesive line, while still delivering the exceptional quality that has come to be synonymous with the name HENRY.”

For more information on these products and their respective warranties, please visit www.ardexamericas.com or call 1-888-512-7339 to find a location to purchase near you.

 

A Global Innovation Leader in High Performance Specialty Building Materials:
Recognized by installation experts, ARDEX is a global leader in the development, manufacture and distribution of high-performance specialty building products for all aspects of substrate preparation, floor covering, tile and stone installation systems and architectural concrete systems for commercial and residential applications. A family owned company, the ARDEX Group leads through local customer interaction striving for excellence in all that we do.

ARDEX Americas Wins 10 Awards at 2018 Starnet Design Awards, Including 5 Gold

Aliquippa, PA, April 23, 2018 – ARDEX Americas is proud to be recognized at The Starnet Commercial Flooring Design Awards as a preferred vendor for 10 winners, including five gold awards. Starnet is the world’s largest network of full-service, independent flooring contractors, committed to the pursuit of excellence in the industry. The 20th Annual Starnet Design Awards recognizes outstanding commercial installations for their creative use of flooring, overall design and quality.

“We’re honored to be involved in so many of their year’s winning projects,” said Robert Dalton, ARDEX Director of Customer Operations and Commercial Excellence. “Starnet contractors’ commitment to installing exceptional floors mirrors ARDEX’ dedication to providing quality products that deliver consistent results.”

The 10 winning installations that named ARDEX as a preferred vendor included both ARDEX and HENRY products. HENRY, a division of ARDEX Americas, is a manufacturer of adhesives for all types of flooring installations. The five gold medal winners are:

ARDEX President Jesse David said, “ARDEX is proud of our long-standing partnership with Starnet, an organization dedicated to raising the bar in the flooring industry, and we look forward to many more years to come!”

To learn more about Starnet, visit www.starnetflooring.com. For event information and a complete list of winners, visit www.designawards.starnetflooring.com.


 


Starnet 2018 People’s Choice, Gold and Healthcare, Silver

 


Starnet 2018 Education, Gold (Preferred vendor, HENRY)

 


Starnet 2018 Healthcare, Gold

 


Starnet 2018 Environmental Achievement, Gold

 


Starnet 2018 Mixed-Use Developments, Gold

About ARDEX, A Global Innovation Leader in High Performance Specialty Building Materials:
Recognized by installation experts, ARDEX is a global leader in the development, manufacture and distribution of high-performance specialty building products for all aspects of substrate preparation, floor covering, tile and stone installation systems and architectural concrete systems for commercial and residential applications. As a family-owned company, the ARDEX Group leads through local customer interaction striving for excellence in all that we do. For more information about ARDEX Americas: www.ardexamericas.com, or call 724-203-5000.

 

ARDEX Receives 2017 Vendor Partner Award from Fishman Flooring Solutions

Originally published by Fishman Flooring Solutions.

ARDEX Receives 2017 Vendor Partner Award from Fishman Flooring Solutions

BALTIMORE, MD., April 23, 2018 – Fishman Flooring Solutions, a leading distributor of flooring and flooring installation products, has presented ARDEX Americas with its 2017 Vendor Partner Award, recognizing the company for its contributions to Fishman’s sales growth. ARDEX Americas is a flooring industry pacesetter in developing and manufacturing high-performance products used for concrete repair and resurfacing, substrate preparation and flooring installation. ARDEX has been a Fishman vendor for more than seven years.

Recipients of the Vendor Partner Award must demonstrate the highest standards for training Fishman’s sales team, its customers and general contractors in the proper use of the vendor’s products. They must also provide superior marketplace support for those products. ARDEX has multiple sales representatives in each of Fishman’s five regions. Their training on the use of highly-technical ARDEX products ensures that users will derive the most value from them and consistently enables Fishman to “delight our customers,” said Bob Wagner, president and CEO of Fishman.

“Receiving this award is very important to ARDEX, because we understand that business growth is not a matter of chance,” said Jesse David, president of ARDEX Americas. “We work very hard every day to deepen our engagement with distributor partners like Fishman, in order to grow their business and ours. The increase in ARDEX business with Fishman over the past seven years is evidence that our efforts are paying dividends.»

Caption: ARDEX President Jesse David (r) accepts the 2017 Vendor Partner Award from Fishman President and CEO, Bob Wagner.

The 2017 Vendor Partner Award was presented at Fishman’s recently-concluded annual sales meeting, which was held April 16 to 18, 2018 in Baltimore, Maryland. The event featured 28 vendors exhibiting flooring installation products, with several vendors providing training in the use of their products.

Read the original press release here.

Wagner and David, surrounded by the ARDEX/Fishman Sales Support team.

About Fishman Flooring Solutions:

Fishman Flooring Solutions, headquartered in Baltimore, Maryland, is the “Solutions Provider” distributor of flooring and flooring installation products. It has approximately 230 employees and 36 branches serving Delaware, Georgia, Indiana, Kentucky, Maryland, New Jersey, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Virginia, West Virginia and the District of Columbia. The firm, a division of L. Fishman & Son, Inc., distributes more than 36,000 products for approximately 75 vendor partners. For more information, please go to www.lfishman.com.

About ARDEX, A Global Innovation Leader in High Performance Specialty Building Materials:

Recognized by installation experts, ARDEX is a global leader in the development, manufacture and distribution of high-performance specialty building products for all aspects of substrate preparation, floor covering, tile and stone installation systems and architectural concrete systems for commercial and residential applications. As a family-owned company, the ARDEX Group leads through local customer interaction striving for excellence in all that we do. For more information about ARDEX Americas: www.ardexamericas.com, or call 724-203-5000.

TCF West: A Solid Spin on ARDEX PC-T

Michael Rosenblat, Owner of TCF West Inc. and his team recently completed a stunning, polished white PCT floor with terrazzo stone aggregate in the new head office of Republic Architecture in Winnipeg, MB, Canada. (For non-standard applications, we always recommend contacting ARDEX’ technical experts for guidance.)

The ARDEX products used in this installation were:

ARDEX SD-P® Self-Drying, Trowelable Concrete Underlayment,
ARDEX ARDIFIX™ ​Low Viscosity Rigid Polyurethane Crack & Joint Repair​​​​​​​​​​​​​​​​​​
ARDEX SD-M™ Designer Floor Finish™
ARDEX PC-T™ Polished Concrete Topping

In preparation for the new floor, the subfloor was prepped by diamond grinding and then extensively repaired. Zinc strips were affixed in the specified design. Rosenblat has over 20 years of experience in concrete construction and relied upon his expertise to mix, place and finish the PC-T and aggregate in order to be suitable for polishing the next day.  TCF West used a combination of traditional terrazzo and concrete placing techniques to achieve the desired result.

Rosenblat explains the greatest challenge of the install, “The sheer size of the terrazzo stone aggregate made the product difficult to get screeded to a consistent height. It required more than the usual ‘old school’ hand and knee work.”

ECRS Sealers and Joint Sealants ARDEX ARDIFIX Specification

Polishing began just 24 hours after the pour, and was brought up to an 800-grit shine. There were a few characteristics of the ARDEX materials that Rosenblat found advantageous in this install, “The high strength gain, with no shrinkage cracking, was critical in order to polish the next day after the pours.” He added, “The fact that the floor hardly required the grout coat was impressive.”

TCF West Inc.is an industrial flooring company in Canada, and holds the Level Master Elite (LME) status with ARDEX. As an LME, TCF West Inc. has not only advanced ARDEX technical training and years of installation experience, but they are also able to offer 10-year extended warranties on their installations.



ARDEX Releases K 521™: A New Self-Leveling Concrete Topping with Aggregate Surface

Aliquippa, Pa., September 11, 2017 – ARDEX Americas is pleased to announce that ARDEX K 521™ Self-Leveling Concrete Topping with Aggregate Surface ​​​​is now available for purchase at all ARDEX authorized polished topping distributors throughout North America.

Like ARDEX K 520™ launched earlier this year, ARDEX K 521 is a self-leveling topping used for fast track resurfacing, smoothing or leveling of various indoor concrete and certain non-porous surfaces. ARDEX K 521 can be installed from 3/8” up to 2”, walked on in 2-3 hours, and polishing can begin in as little as 24 hours!  It is easy to install and typically requires less steps to polish when compared to other toppings.

ARDEX K 521 has a distinctive “aggregate-exposed” surface when polished. It is an extremely durable wear surface with very high compressive strength, and increased scratch and dent resistance.

“ARDEX K 521 has a unique appearance that really adds to our concrete topping product lineup,” said Greg Hunsicker, ARDEX Category Business Manager of Flooring and Finishing. “The polished surface is unlike anything else we offer, and provides an interesting alternative for almost any floor. Because you can begin sealing or polishing in just 24 hours, it’s also a great product for a job with tight deadlines.”

For more information on ARDEX Americas, please visit www.ardexamericas.com or call  1-888-512-7339 to find a distributor near you.

A Global Innovation Leader in High Performance Specialty Building Materials:

Recognized by installation experts, ARDEX is a global leader in the development, manufacturing and distribution of high-performance specialty building products for all aspects of substrate preparation, floor covering, tile and stone installation systems and architectural concrete systems for commercial and residential applications. A family owned company, the ARDEX Group leads through local customer interaction striving for excellence in all that we do.

 

It all makes Cents: Rudi’s Tile & Design Construction

Markus Dworowy of Rudi’s Tile & Design Construction, is a second generation German Master Tile Setter and Craftsman. He started in the industry when he was just ten, learning the trade from his father back in Germany. When Markus came to the United States, he brought decades of experience, and his love of ARDEX products, with him.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Dworowy used ARDEX products throughout this small, elegantly-executed bathroom in Arlington Heights, Illinois. He used ARDEX X 77™ MICROTEC® Fiber Reinforced Tile and Stone Mortar​​​​​​, ARDEX FL™ Rapid Set, Flexible, Sanded Grout and ARDEX SX™ 100% Silicone Sealant for Tile and Stone Applications for shower surround. On the floor the products used were: ARDEX Liquid BackerBoard® Self-Leveling Underlayment​ for Interior Wood and Concrete Subfloors, ARDEX X 77™ MICROTEC® Fiber Reinforced Tile and Stone Mortar as well as ARDEX FL™ and ARDEX SX™.

“We have been using all ARDEX products since the 1980s, in Germany.” Markus explains. “We always have fun using ARDEX’ products, because we don’t have to worry about any issues or failures.”

Sometimes Markus gets to step outside the box of his normal tile-setting and try something a little more unique – like this stunning penny wall. How, exactly, did he get all those pennies lined up? Well, let’s just say he relied upon his more than 25 years of experience.

The penny wall, located in Kenosha, Wisconsin, was 200 sq. ft. and he used ARDEX X 77™ MICROTEC® Fiber Reinforced Tile and Stone Mortar in gray and ARDEX WA™ High Performance, 100% Solids Epoxy Grout and Adhesive​​​​​​​​​​​​​​​​​​​​​​​ in cast iron. (For non-standard applications, we always recommend contacting ARDEX’ technical experts for guidance.)

“Every job has its challenges,” he says, “but we have a lot of fun in creating something unique. It’s always amazing to see the final results and the reaction of the clients.”

ARDEX Introduces X 90 OUTDOOR™ the New Level in Mortar Standards

ARDEX Introduces X 90 OUTDOOR™ the New Level in Mortar Standards

Aliquippa, Pa., June 5, 2017 – ARDEX Americas is pleased to announce that ARDEX X 90 OUTDOOR™ MicroteC3 Rapid-Set, Flexible Tile and Stone Mortar is now available for purchase at ARDEX distributors throughout North America.

Featuring revolutionary weather proof innovation in mortar technology, ARDEX X 90 OUTDOOR is formulated with specialty, high-performance ARDEX cements, polymers and microfibers. It delivers maximum protection against the harshest weather conditions, and provides the highest levels of efflorescence resistance for exterior tile and stone installations.

ARDEX X 90 OUTDOOR sustains the highest levels of freeze thaw resistance, tested at 150+ freeze thaw cycles – seven times greater than ANSI 118.15 standard requirement of 20 cycles). It also features outstanding rapid-setting properties, even at temperatures as low as 40°F (5°C). With an extended open time of 30 minutes, along with an extremely creamy consistency, ARDEX X 90 OUTDOOR can also be grouted in only 2 hours!

“We are excited about the release of ARDEX X 90 OUTDOOR because it opens the door to more tiling possibilities outdoors.” said Russ Gaetano, ARDEX Senior Marketing Manager, Tile & Stone Installation Systems. “With the ability to withstand driving rain and rapid-setting properties even at cool temperatures, it’s the perfect mortar for outdoor applications and stands up to almost any weather condition.”

For more information on ARDEX Americas, please visit www.ardexamericas.com or call 1-888-512-7339 to find a distributor near you.

A Global Innovation Leader in High Performance Specialty Building Materials:

Recognized by installation experts, ARDEX is a global leader in the development, manufacturing and distribution of high-performance specialty building products for all aspects of substrate preparation, floor covering, tile and stone installation systems and architectural concrete systems for commercial and residential applications. A family owned company, the ARDEX Group leads through local customer interaction striving for excellence in all that we do.

Stunning Five-Day Bathroom Install with ARDEX Products

When you see installations by Carl Leonard of Cutting Edge Tile, Inc, you can’t help but be amazed. Elegant and sophisticated – like this bathroom he collaborated on with George Maniera of New Age Stone. He was contracted by Thompson Remodeling and used ARDEX products throughout.

“We provide our clients with a 20-year guarantee,” he explained, “so only the best materials will do,” Leonard stated.

The bathroom tile installation, located in Hillsborough, New Jersey, took just five working days to complete.

“Using high quality products like ARDEX allows us to cut time, increase productivity and ensure a long-lasting, maintenance free installation,” Leonard explains.

They used ARDEX X 5™ white thinset to adhere the heated uncoupling membrane to the floor, followed by ARDEX Liquid BackerBoard® to protect the wires and provide a flat surface for the floor tile.

In the shower area walls, pan and exterior walls, they used ARDEX X 5 white thinset to adhere the tiles, and used ARDEX FL™ for all grout work.

When asked what was the most difficult part of the job, Leonard replied, “There weren’t really any tough parts. We love using ARDEX products, they make difficult situations a breeze!”

Cutting Edge Tile, Inc. is a family-owned and operated 3rd generation kitchen and bathroom remodeler and tile installer.